If I can be of assistance to you, please contact me.

Today, I spend hours and days researching complex topics from my computer for white papers, research reports and short technical articles on a wide range of indoor air quality topics.  If you’re interested, visit the Aerias – AQS Indoor Air Quality Resource Center (www.aerias.org) and look under the Premium Content tab for White Papers for examples of my work.  You will see that nearly all the entries in the citations lists contain links to where these sources reside online.  You might be thinking that the Internet makes researching white paper and report topics pretty simple and efficient.  In some sense, it does, but it also is easy to get overloaded with too much information, lost in some obscure corner as a result of following one too many links, and spending a lot of unnecessary time and energy going in circles.  Many times, scientific articles – especially from journals – and market research reports are only accessible for a fee, which can get rather expensive.

So the challenge is to find the information I need and not spend a dime.  To effectively search the Internet requires a plan, boldness to go to unexpected places, knowing how to get back again without losing all the great information I’ve found, and the courage to say, “Enough!”  Here are some ideas:

• As noted – have a plan of action.  Start by being sure you have clear scope of work for your writing assignment.  Divide your research into topic areas and subdivide the topic areas into manageable pieces.  Knowing what your looking for makes it a whole lot easier to find and will save you a lot of time.

• List key words for the topic areas, and use them as your initial search terms.  I prefer Google, but other search engines may be useful as well. I especially like Google Scholar for scientific and technical articles. Sometimes, I change the order of the search terms or use just one search terms to see if I get a different list of articles and websites.  You’ll know when you’ve gone about as far as you can go when the same links come up again and again.  Time to change search terms and move on.

• Bookmark your searches, just in case you go wandering off, you have reference point to get back.  Also, try not to go off into too many directions at once. Pick one and stick with it until you’ve exhausted the possibilities and/or you’ve found what you need.

• On the other hand, be bold about following an intriguing trail.  I often find interesting tidbits by following a trail of links.  The danger, of course, is spending hours on a wild goose chase.  My rule of thumb is four or five links, and if I haven’t found anything, I go back or I call up my bookmarked Google search results and start again.

• When you’ve found an interesting source, bookmark it and save it to a separate file, preferably a PDF file.  Print out the first page and write the URL on it, or be sure to keep a running list of the source materials you’ve collected with the URLs noted.  You will need this for the citation list and in case you need to find it again.  Be sure to cite everything you use.  Your readers will thank you, and you won’t get caught in an embarrassing situation of trying to recall where you found a particular fact.

• Look at the citations list in the sources for other relevant articles and reports.  For me, I prefer not to take other people’s word for facts and quotes.  I like to find the original source, which often means tracking down cited articles.  This is getting easier as many authors include URLs in their citations list.  If not, “Google” the author and article title.  Usually, it comes up straight away, if the article is indeed online.  Most journals will at least let you view the abstract, which is often enough to verify a key fact.

• If you can’t find the primary source, then be sure to include in your citations list the primary source, followed by “As reported in…” then the citation of the source you found it in, which is actually a secondary source for that particular fact.  All the major style manuals can show you how to format your citations list to accommodate both primary and secondary sources.

• Other reputable sources are federal and state government, trade and professional associations, and corporations websites.  By drilling down into these sites, I often find all sorts of really good information and explanations of technical points. And, they’re free!

• Beware of Wikipedia and other pseudo-enclyclopedic sites.  These may be great places to get a general idea about a topic, but do not trust the information unless you can independently verify.  Many people contribute to these sites, and some may not be as careful or may have misunderstood a fact or concept.  Also, beware of blogs.  Some bloggers quote other bloggers and may not necessarily be writing from primary source material. If you come across a blog with great information, write a comment to the blogger and ask for a list of source materials that you can access.

• News articles can be helpful for locating subject matter experts you may wish to interview.  But, again don’t take the author’s word on key facts. Try to verify them independently.

I hope you find these tips helpful.  Happy searching, and if I can be of assistance to you, please let me know.  Also, leave me a comment if you have some creative search strategies to share.

As I explained in my earlier post on “I Hate to Write, But I Love to Have Written”, getting clear instructions and defining the goals of the project are essential.  The worst thing for any writer is when a client or a supervisor says, “Write about this”, but doesn’t tell you what about “this” or why “this” is important.  Insist on defining the project’s objectives, audience, audience information needs, and key messages and take aways.  This information will help you effectively and efficiently research the topic, organize what you’ve found, and track your sources.

I came up with the idea for this topic while working on a white paper that offers a comprehensive comparison of ten green building rating systems used around the world. For another project, I had to confirm what was the European Standard for formaldehyde emissions.  This was a very elusive piece of information, although at first glance you wouldn’t think so.  Actually, not so elusive, but I was trying to confirm the fact without having to buy the standard(s). More about that in my next post on how to use the Web for research on zero cents a day (that’s money, not the common sense variety just in case you were wondering).

This series of posts will help you:

• Surf the net on zero cents a day (many sources are free; many are not)
• Empower spreadsheets to power your information organization
• Track citations without losing your senses (the common variety!)

I hope you will find these posts helpful.  And, thank you for reading!  Comments, questions always welcomed!

As I was finishing up the draft this morning and basking in the glow of “I love to have written,” I reflected on the process of working on a large project and how overwhelming it can be.  The following are a few ideas to make your next large writing assignment go a little more smoothly and keep you from going barking mad in the process:

Get clear instructions from your client on the five basic questions of journalism: Who are you writing for? In other words, who is your audience, what problems will this writing assignment help your audience solve or what information needs will it fill?  What reading level is your audience? What are you writing (topic and key concepts)?  Where are the best places to find information? Chances are your client / supervisor has some good ideas and may have some background information to get you started. When is the project due?  If possible, negotiate a deadline that gives you enough time to do a quality job.  Why is this project being undertaken?  What are the goals for this assignment?  What call to action do you want readers to take?

Break the project down into manageable tasks. Make a list of everything you need to do to successfully complete the assignment.  Starting from the deadline, work backwards and estimate how long it will take you to do each task. This will give you some target dates to shoot for that will let you know you are on schedule for completing the assignment on time.  If you’re working with a team, share the schedule and make sure everyone is on the same page.

From here on out, use the task list and schedule as your guide.  Don’t think about the entire project as a whole or look at the full task list. Its length may spark a momentary panic attack. Once a week, review the schedule and make any necessary adjustments – then put it away. Look at the single tasks and as you complete each task, check it off the list.  There’s something very satisfying about checking things off a list.

Give yourself permission to get bogged down and spending some time in the “I hate to write” phase.  In fact, budget some time into your schedule for this.  Writing is hard work, and sometimes it takes awhile to get your creativity and writing going.

Once the draft is completed and submitted for review, take a few deep breaths and a day off, if you can, to relax, catch up and have some fun.

As a final task, review the process so next time you’ll have a better idea how long it took you to do certain tasks and what worked or didn’t work so well.  You can then employ what your learned during your next project.

Good luck and let me know if I can assist you or answer any questions.

The most extreme case I’ve experience was very early in my career when I worked for a US Department of Defense contractor. My job was to take minutes at various committee meetings.  As you may know, the US government is famous for its use of acronyms, so I learned to take minutes using them, which was very efficient. What really got my attention is eventually I realized that the attendees had developed their own shorthand language made up entirely of acronyms. The discussion could go on for 20 or 30 minutes without the use of any real words! That was fine for all those who knew what the acronyms meant, but for those in the meeting who didn’t, they were totally and hopelessly lost. I remember the chair of one meeting set a rule that the attendees had to use real words, not acronyms.  He also made it clear that I should spell out the acronyms in the minutes.

Acronyms also are a real problem in the scientific, medical and engineering communities, where abbreviations and acronyms abound. Scientific journals and other formal publications discourage the use of acronyms with very specific exceptions. I think they are on to something. Personally, I use acronyms in my technical writing, but I am careful not to overdo it or to use acronyms that are really obscure.  I also do not make them up. If I think an acronym will hinder understanding rather than help it, I don’t use it. I’d rather have a few more words in a sentence than create confusion for my readers. To that end, here are the rules I use for acronyms:

• Capitalize all letters in an acronym
• Spell out acronyms on first mention, followed by the acronym in parentheses
• Spell out acronyms at the beginning of sentences
• To make an acronym plural, add a lowercase “s” at the end
• If the acronym ends in “s”, consider using an apostrophe “s” for clarity

That’s it.  These five simple rules have helped me from inadvertently abusing acronyms and to using them as an aide to my readers. I would really enjoy seeing your examples of extreme acronym abuse. Also, share your thoughts on the use of acronyms. Perhaps you have some guidance that can help us all.

So, what do I do to move past “I hate to write” to “I love to have written”?  Writers are like fly fisherman.  We cast our line about to find right hook, the right angle or the right inspiration.  Some writers are very efficient about this.  They read the newspaper and find a dozen ideas, and they’re off and running.  For me, sometimes it takes longer.  Finding my inspiration is not something I can time nor do I find it in the same place.  I’ve learned to be patient, to give myself permission to have false starts, to pace around my office, to walk the dogs – all the while thinking about the project.

The key is to start writing. Don’t worry if you feel like you’re writing junk or you’re having a lot of false starts.  Those false starts can be the foundation of some truly inspirational ideas. I use a “words” document, which is just a holding document for sentences or paragraphs I’ve written, but I’m sure I want to use. Very often, I will rework those phrases and sentences and insert them back into the document.

First thing each morning, I read over what I’ve written the day before and do any needed polishing and editing.  By the time I have reached the end of the document, I am back in the groove and ready to write.  By going with the ebb and tide of my own writing cycle and knowing that it is just part of the process, I gradually and methodically forge ahead – sometimes slowly, sometimes with joyful speed.  Before I know it, I have moved on to “I love to have written” phase, and once again realize why I enjoy writing so much.  It’s the feeling I get of a job well done.

Please feel free to contact me if you are stuck in “I hate to write” and need some encouragement.  Sometimes, just a word from someone who knows what you’re going through is all that is needed to break through and get the words and ideas flowing once again.

That being said, when using dashes, knowing what kind of dash you are using and using it correctly is important.  Even though they look alike, hypens are not the same as dashes.  Included in the dash family are en dashes, em dashes, and 2-em and 3-em dashes. The en dash is half the length of an em dash and longer than a hyphen.  The 2-em and 3-em dashes are just that 2-em dashes in length and 3-em dashes in length.  Each type of dash has its own particular use, and as with most grammatical rules, there are exceptions and nuances to consider.  The following offers some general rules.  If you would like a fuller explanation, see The Chicago Style of Manual, sections 5.105 – 5.119.

En dash: Indicates a range of values and replaces “to” and “from”:  The temperature ranged from 70º F – 80º F. They also used in bibliographies to indicate a page range. In addition, en dashes connect compound adjectives when one or more is an open compound; otherwise hyphens are used: New York – London flight (en dash) as compared with non-English speakers (hyphen). Hint: In more formal writing, I tend not to use the en dash but “to” or “from” for clarity when indicating a range.  I always use an en dash, however, in tables and in bibliographies.

Em dash: Provides emphasis or to set off an explanatory or parenthetical phrase, especially if the phrase includes a comma:  George, Sam and John — the pilot, co-pilot and engineer — were in the cockpit.  Hint: Commas provide for the least interruption in the sentence, but if you want to add a little drama or make something very clear, use an em dash.

2-em dash: Indicates a missing letter.

3-em dash: Denotes a whole word is omitted or to be supplied. It also is used in bibliographies to represent the same author named in the preceding item.”

I particularly like to use em dashes in e-mails, as it makes the text a little easier to read, but I am cautious about using them in more formal writing, where I strive for smoothness and a seamless flow from idea to idea, paragraph to paragraph, and page to page.  Abrupt breaks, whether in tone or appearance, are jarring to readers and break up the smoothness and seamless flow.  Sometimes, it’s warranted and needed, but as with all dramatic effects —  be careful not to over do it.

I’ve been tied up on a project the past week or so.  Look for a new post the beginning of next week.   Thanks for your patience and understanding!

BJ

“The decision on whether to draft a word for inclusion does not rest with me (as the editor responsible for the word), but depends upon the weight of the evidence gathered. A rule of thumb is that any word can be included which appears five times, in five different printed sources, over a period of five years.

“The ‘five-year’ aspect of the rule can result in a time lag between the first use of a word and its first appearance in the Dictionary; but it also ensures that a great deal of care is taken in recording the true nature of the word. However it is often clear long before the five-year period is up that a word is generally current; in such cases we include the word as quickly as possible.”

So, there you have it.  Next time, you feel tempted to use a trendy word in your business communications, check it out and make sure it’s actually a word.  If it isn’t one, then carefully consider whether or not to use it.

Now, for those of you (like me) who may object at some words being included in the Oxford English Dictionary and/or other reputable dictionaries, below is an insight from Frederick C. Mish, editor-in-chief of Webster’s Ninth New Collegiate Dictionary, as cited in the December 1989 issue of The Editorial Eye:

“Most modern lexicographers see the dictionary as a record of the vocabulary of our language, and especially the vocabulary current when the dictionary is published.” The Editorial Eye article notes: “He cautions the disgruntled to remember that an entry in a dictionary does not constitute the editors’ endorsement of the usage, ‘but is merely an acknowledgment that [the entry] is now part of the record.’”

While that wisdom was offered nearly 20 years ago, it still has relevance today.  And yes, I’ll try to remember it when the verbal noun “scapegoated” is accepted.

The most recent trend in verbal nouns is the indiscriminate addition of “-ing” to just about any noun, trademark or acronym rather than using an appropriate verb with it. I must admit I am having real trouble wrapping my brain around this one, even though it is becoming ubiquitous in everyday language. Thankfully, it seems to be more prevalent in spoken language.

I keep asking myself do I have a legitimate grammatical base on which to object or is it that I simply don’t like the sound of “verbing nouns”?  To settle the issue on the addition of “-ing” to nouns, trademarks and acronyms, I tried to find some hard and fast rules, but so far no luck.  What I did find were definitions of verbal nouns, gerunds, “verbification” and “verbify.” I am rather amazed that I didn’t find a definition or description of “verbize” – yes, I made that word up. I also found some terrific blog posts on this topic that you might want to peruse:

Nancy’s Wordsmithy: Every Word Can Be

Daily Writing Tips: Verbing Nouns

The Grammar Curmudgeon: The Verbing of Nouns

Writing Clear and Simple: Square Pegs into Round Holes – Turning Verbs into Nouns

All of this was helpful in describing the problem, but in the end I was left wondering what guidance could I offer other writers and editors?

I advise caution.  Use words in your business communications that are actually words and use them correctly. The Oxford English Dictionary is the authority.  If the word is not in that dictionary or any other well-regarded dictionary, then don’t use it.  Remember that trademarks and acronyms are not really words, so resist temptation to use them as verbs.  For less formal communications or if your audience doesn’t understand anything else but trendy slang, then maybe. On the other hand, writers and editors are guardians of the English language and we do have some responsibility to be good roll models.  In the end, it’s a judgment call.  But remember, your communications reflect on how your readers will view you and your company.

As a closing thought, the following poem sums it up pretty well:

The Verbing of America

The verbing of America

Is getting out of hand,

Yet many nouns are also verbs,

Like toast and rake and land.

When I first heard hospitalize,

I thought it was a crime;

Why don’t we apartmentalize?

We will — just give us time!

If when we change a noun to verb

To come up with our `verbing,’

Why can’t I, when I’m using herbs,

Refer to it as herbing?

For if I call myself a cook,

The verbal form is cooking;

And if I give someone a look,

It’s also known as looking.

I give a gift

But I’m not gifting.

You get my drift,

Or am I drifting?

I get a bill

Because of billing,

But taking pills

Is never pilling.

I place a pin,

And I am pinning.

Play a violin –

Is it violining?

But play a fiddle,

And you’re fiddling;

Or is this getting

Much too piddling?

Planting some seeds

Is always seeding,

And pulling weeds

Is surely weeding;

If drawing blood

Is always bleeding,

Why does a flood

Not lead to fleeding?

I’m wined and dined

But never beered.

I’ve eyed someone,

But never eared!

Turn on a light,

And I am lighting.

Turn on a lamp,

And it’s not lamping.

If I can verbalize

A needle,

And egging on

Can mean to wheedle,

And I am doodling

With a doodle,

When I cook pasta,

Can’t I noodle?

With all these punctuation marks,

I’m doing quite a lot of dotting;

But if I were to use a dash –

Don’t you agree that I am dashing?

But comma-ing and period-ing?

And yet I can italicize

And sometimes must capitalize.

I Anglicize — but Germanicize?

Or Swedicize, or Gaelicize?

With this I could go on and on,

Really ad infinitum;

Whether I lick these word problems,

I sure cannot beat ‘em.

Our language is an enigma

In how its words are used;

And that is why, in verbing nouns,

We ought to be excused.

Thanks to Jessica Kestner, who found this in St. Paul Pioneer Press.